The program will have three main components. The first is awareness-raising: “We want to ignite the entrepreneurial flame that we know is already glimmering in many people,” said Marie-Claude Lemire, senior director of the Innovation Centre and Millénium Québecor.
That is borne out by the results of a student straw poll conducted in March, which were shared at the program kick-off meeting on May 20: 46% of respondents had their sights set on starting a business. That number may not be representative, as the sample consisted of people with an interest in entrepreneurship, but previous surveys conducted in 2019 and 2020 found that 25% to 30% of UdeM’s entire student body had entrepreneurial ambitions.
“It is natural for young people to want to unite different types of expertise and create something, become their own boss, work towards a better future,” Lemire observed. “We have to empower this generation to turn their projects into reality.”
The entrepreneurship awareness component will also reach beyond the student community. “Business opportunities abound around research projects, but not all researchers have the tools and partners to commercialize their results,” said Lemire. “So connecting research teams with people who have entrepreneurial abilities is also very important in order to realize maximum benefits from their work.”